Originiya Global Enterprises Pvt. Ltd.
Integrated Odoo v13 E-Commerce & Retail POS, Automated GI Tag Vendor Approvals,
Multi-Pricelist Variant Management, and Real-Time Inventory & Stock Synchronization
About Originiya Global Enterprises
Headquartered in Ahmedabad, Gujarat, Originiya Global Enterprises Private Limited (operating under the brand oriGIniya) is a pioneering Indian digital marketplace dedicated to promoting and distributing authentic Geographical Indication (GI Tagged) goods, certified organic products, and regional natural oils sourced from indigenous farmers, weavers, and artisans across India. Their catalog features celebrated GI items including Malabar Pepper, Waigaon Turmeric, Alleppey Cardamom, Mithila Makhana, and handcrafted regional textiles.
Managing nationwide vendor onboarding, verifying regional GI tag credentials, handling variant pricing across retail store POS and e-commerce, and tracking inventory manually created order processing delays and phone/email follow-up bottlenecks. To establish a verified vendor ecosystem, streamline retail POS checkout, and gain real-time stock transparency, Originiya partnered with SerpentCS (Serpent Consulting Services Pvt. Ltd., a global Odoo Gold Partner founded in 2011) to implement Odoo v13 Community Edition encompassing Sales, Purchase, Invoicing, Inventory, Retail POS, E-Commerce, and a custom GI Vendor & Product Approval Module.
Challenges Before Odoo
Unstructured Vendor & GI Tag Verification
Lacked a systematic workflow to verify vendor credentials, GI tag numbers, product regional origin, and authenticity approval stages.
Missing Integrated E-Commerce & Payment Gateway
Operating without an integrated e-commerce engine led to customer checkout friction, variant price confusion, and limited online payment options.
Manual Order Management & Follow-up Phone Calls
Sales representatives had to manually log orders, confirm stock over phone calls, and process invoices via email, causing delays.
Lack of Real-Time Multi-Channel Data Transparency
Management could not view real-time inventory levels or sales transactions across physical retail stores and the online web store.
How SerpentCS Solved It
SerpentCS configured an integrated Odoo v13 solution featuring a custom GI Vendor Approval module, e-commerce store, retail POS, and centralized inventory.
Business Impact
Streamlined GI Tag & Vendor Verification
Standardized multi-stage GI tag approval workflows ensured 100% authenticity for all organic and regional products sold.
Boosted E-Commerce Online Sales
A seamless e-commerce checkout with variant pricing and multiple payment gateways significantly increased online order volume.
Fast Retail POS Checkout Efficiency
Customized POS with multi-pricelist rules enabled rapid customer checkout in retail stores and accurate stock deduction.
Real-Time Inventory & Stock Transparency
Complete synchronization between retail POS and e-commerce eliminated stockouts and over-selling risks.
Eliminated Order Processing Bottlenecks
Automating order creation and vendor purchase workflows replaced manual phone calls, saving valuable staff hours.
SerpentCS implemented an outstanding Odoo v13 solution for Originiya Global Enterprises. From our custom GI Tag vendor approval workflow to integrated e-commerce and retail POS, Odoo gave us total control over our organic product marketplace. SerpentCS is a top-tier tech partner! "
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